Q&A Sources
Q&A is the most powerful tool for fine-tuning how your assistant speaks to customers. Each pair teaches the AI both the right answer and the right tone.
Best Practices
Anticipate Intent
Write questions exactly how a customer would type them. "Where is my stuff?" lands closer to real searches than "Track my order status."
One Question, One Answer
Keep Q&A pairs focused on a single topic. If a question is too broad, break it into two separate entries.
Include Links in Answers
Tell the AI to surface relevant links directly in the answer. Example: "You can reset your password here: [link]."
Match Your Brand Voice
Use the Q&A section to teach the AI your tone - whether that's professional, friendly, or witty. The answer style you write is the style the AI will mirror.
Example Q&A Pair
Question
How do I reset my password?
Answer
You can reset your password from the login screen by clicking “Forgot password”. We'll send a reset link to your email within a minute.
When to use
Q&A sources shine for high-frequency customer questions where precision matters most - returns, pricing, account management, and anything with a specific, definitive answer.